Elevated brand identity that feels so good you’ll want to show it off to strangers on the street

A lot of my clients come to me with just a logo. It’s usually a bit dated, designed when the business was first launched. On its own it’s with no colour palette or brand guidelines.

If you are investing in a professional website, then it’s a no-brainer to start at the very beginning and get your logo and branding sorted before we progress onto the website.

This gives the entire project the very best start, and you the consistency you crave with a beautiful brand board and guidelines so you can use the same fonts and colours across all your social media and content marketing.

Consistency really is the key here. Potential clients and customers get easily confused if you don’t use the same visuals across all platforms.

Modern design for your pet business.

So what’s on offer?

It depends on where you are at with your current design work.

If you need a whole new look then I can do that for you.

If your logo is a bit tired and needs a refresh that’s fine.

If you are happy with your logo but need me to create a colour palette for you to move forwards with I can do that too.

All graphic design work is created in the usual WUF style. It’s clean and modern utilising strong fonts and graphic elements.

One of my superpowers is to reach deep inside the creative side of my brain, and with a look at your socials and a design styles call with you, intuitively understand who you are and what you do.

I then take all of this information and use it to truly represent you and your pet business. Through the power of colour and design, we nail your business and communicate it with thoughtfully and considered branding.

The result?

A logo and brand that feels absolutely like you and more. That makes you feel ready to take on the world and nail every. single. day.


Projects Completed


Happy Clients


Beautiful new brands

All design work includes

A design styles call for me to connect with you

Two rounds of revisions

Mini or full brand board

Photo showcase if requested. An example of stock photography from my account to complete your new look

Your new logo in all formats so it looks fantastic whether it’s on a business card or the side of a van

Case study: APDT UK

The APDT booked in for a full website design project with logo and brand colours refresh.

Below are some of the examples created. They weren’t sure whether to stick with their original dog and person head, or go for something entirely new so I gave a few to choose from.

Ultimately it was decided that to move away from their existing, and very recognisable head of a dog and person would be a step too far and so chose a refresh of that (number four below).

Case study: Canine Co Dog Groomers

I originally made a website for Kate and her dog grooming salon back in 2020. Kate closed the business for a short while and came back to me at the end of 2022 with big plans!

Within these plans was a whole new website and a logo refresh as well.

We’ve kept her original teal colour as it’s all over everything, but everything else is fresh and new.

I’ll now be using Kate’s elevated look across her new website for brand consistency.

Case study: Groom Groom

For Carolina I created a whole brand using sourced graphics as a jumping off point. With font, colour choices and a whole new logo this then involved into the graphics for her mobile dog grooming van wrap as well.

Case study: Pupstarz by Gillsmans

Nikki is a current client with a website for her salon Gillsmans Grooming. She came to me for a logo for her new puppy service Pupstarz to use on the website and also on her printed promotional material.

We chose to keep Nikki’s teal colour for consistency and chose a font style that was in keeping with the current design style.

The gold stars finish the logo with a hint of puppy fun and pizzazz!

Ready to Make Your Brand Pop?

Whether you’re starting a new business or refreshing your current one, I’d love to hear about your project and how I can bring your brand to life.

I’m excited to work with you to create a logo that truly represents your brand’s personality and values and gives you the confidence to shout about your brand!