my most asked question
What the hell do I put on my home page rosie?
Feeling stuck staring at your homepage, wondering what actually needs to go on it? This free guide breaks it all down - step-by-step.
Whether you're a trainer, groomer, walker or other local pet business, this PDF will help you create a website homepage that clearly shares what you do, connects with your dream clients, and encourages them to take action 🐾
Covering both structure and design, get ready to create a homepage that converts!
i see you
Looking for some hot design tricks 🔥
75% OF USERS JUDGE A COMPANY’S CREDIBILITY BASED ON ITS WEBSITE DESIGN.
Spending hours poring over your DIY website design but it still feels a bit meh?
Grab my free guide packed with pro-level design secrets that will help up-level your design to look polished and professional.
Think colours, font magic, white space that works… all wrapped up in a bite-sized, easy-to-action PDF.
👉 Download your free copy now and start levelling up your web design today.
grab a cup of tea
It's a full hour of brand goodness in this free webinar!
Originally delivered to a group of dog pros and recorded for posterity, I'm happy to share it with you.
In this webinar, I talk about:
💡 Where we are in pet business-land for 2025
🎨 The difference between a brand and a business
📢 What is strategy and identity brand-wise?
🎯 A real-life example of how to brand an 'I appeal to everyone' business
✍️Take action with brand questions for you to think about
So, settle in and enjoy.
Feeling like your message is a bit all over the place? Struggling to attract the right clients?
The truth is, if your niche isn’t clear, neither is your marketing. But defining it doesn’t have to be complicated.
Most people think niching down means getting hyper-specific with their audience.
But a strong niche isn’t just about who you help – it’s also about what you help them achieve.
My DEFINE and strengthen your niche PDF will help you
✅ Clarify who you serve and the result you deliver without feeling boxed in
✅ Identify where you can tighten up your messaging – whether it’s your audience, your offer, or both
✅ Test your new niche statement with real-world examples for dog trainers, groomers, and holistic pet pros
I know there's tons of stuff on niching out there, but this simple and clear way of demonstrating niching was the one that clicked for me, and I hope it will for you too!
Download it today if you need help to DEFINE and strengthen your niche.